- Go to https://www.vilpower.in/ and Click on Login
- Select Login as Enterprise and Click on NEXT
- After Login Click on “CTA Whitelisting” from the Menu
- You can seen CTA Whitelisting Dashboard, then click the Click on CTA Whitelisting -> Single CTA
- Click on + Whitelist CTA button (on the Top Right)
- Then , Select the CTA type (URL, Number or Email)
If you choose the URL option ,then select the CTA Subtype (Static, Dynamic, APK, or WhatsApp URL).
Then, paste the CTA Input Value based on the selected CTA subtype.
If the Subtype is Static, enter: www.smsalert.co.in , Click on Submit button to register the request.
If the Subtype is Dynamic, enter: www.smsalert.co.in? and in Sample URL : enter your Full Dyanamic long URL link example : https://www.smsalert.co.in/senderid/45441441 , Click on Submit button to register the request.
If the Subtype is APK, enter: www.smsalert.co.in.apk , Click on Submit button to register the request.
If the Subtype is WhatsApp, enter: www.wa.me/[10-digit WhatsApp number] , Click on Submit button to register the request.
If the Subtype is Short, under Sub Attribute type & then select the Header(Notes : Only Active Headersassociated with respective PE would be visible) After selecting appropriate
Header, add the Short Domain. : load.bz Thereafter the Value field : load.bz/nn6M & also Reason under PE Remarks Thereafter, Click on Submit button to register the request.
Number Whitelisting by PE :
If you choose the Number option, select the Template Sub attribute type (Mobile Number, Landline, or Toll-Free Number).
If the Subtype is Mobile Number, Mention the Number under Value attribute & with or without “91” depending on your preference: 8010551055 or 918010551055 & also Reason under PE Remarks Thereafter, Click on Submit button to register the request.
If the Subtype is Landline, Mention the Number under Value attribute with or without the prefix “0” depending on your preference: 01204851555 or 1204851555 & also Reason under PE Remarks Thereafter, Click on Submit button to register the request.
If the Subtype is Toll-Free Number, Mention the Number under Value attribute (starting from 1800 or 1860, and it can be 8 to 11 digits): 1800-1800 or 1860-1860-254 & also Reason under PE Remarks Thereafter, Click on Submit button to register the request.
Email Whitelisting by PE :
If you choose the Email option , You can mention the emails and click on submit button to register the request.
FAQ’S
1. What is CTA whitelisting on the VI DLT Portal and why is it required?
CTA stands for Call-to-Action — such as URLs, phone numbers, email IDs, app links, etc., that you include in SMS campaigns. On the VI (DLT) portal, you must whitelist these CTAs before using them so that SMS-messages comply with the regulatory requirements and are not blocked.
2. Which kinds of CTAs need to be whitelisted on the VI DLT portal?
You typically need to whitelist:
– URLs (including redirect links or short URLs)
– Phone callback numbers or links
– Email addresses (if those are part of the CTA)
The VI portal requires you to register the CTA parameters to ensure validity.3. What are the general steps to whitelist a CTA on the VI portal?
While the article isn’t fully accessible, typical steps (as per the domain) are:
1. Log in to the VI DLT portal.
2. Go to the “CTA Whitelisting” section/dashboard.
3. Click “Add New” or “New Whitelist Entry” (or equivalent) and choose CTA type (URL/number/email).
4. Enter the required details (CTA itself, usage context, header/brand details) and submit.
5. Wait for approval — once approved, the CTA is whitelisted and can be used in campaigns.4. What happens if I use a CTA in SMS that is not whitelisted on the VI portal?
If you use a CTA that hasn’t been approved (whitelisted) on the portal, the SMS may fail the “scrubbing” process by the telecom operator and could be blocked or rejected. Non-compliance may also lead to regulatory issues.
5. Are there special considerations for URLs (static vs dynamic vs short) when whitelisting on VI?
Yes — though the article doesn’t list all specifics for VI, industry practice (and from other portals) indicates you should:
– Use full URLs starting with “http://” or “https://” (or follow the portal’s rule).
– If using dynamic URLs (with query parameters), whitelist the static base path.
– Ensure that any short URL or redirect still leads to the domain that was whitelisted.
These practices reduce the chances of rejection.6. Is there a deadline or effective date for CTA whitelisting on the VI portal?
While the article may not specify a hard deadline, the broader mandate for CTA whitelisting in India became effective around 1 October 2024 for many operators. It’s advisable to have all CTAs approved before sending SMS campaigns.
7. What preparatory steps should I take before submitting a CTA on VI DLT portal?
You should ensure:
– Identify the exact CTA (URL, number, email) you will use in your SMS.
– Check that the CTA domain or number is valid and under your control.
– Ensure that the brand/entity header or sender ID you’re using is registered on the DLT platform.
– Prepare any documentation or declarations required by the portal.
– Submit the request and monitor its approval status before using the CTA in live campaigns.
